10 Best Smart Tvs 2025 in the UK

The Amazon Fire TV 43-inch Omni QLED series offers a notable 4K Quantum Dot Display (QLED), which means vibrant and lifelike colors that enhance film, TV, and sports watching experiences. Its advanced HDR capabilities, including Dolby Vision IQ and HDR10+ Adaptive, ensure deep and realistic visuals, adapting to your room's lighting thanks to a built-in sensor. Smart features are robust, as you have hands-free access with Alexa, allowing voice commands to control content, reducing dependency on the remote. Moreover, the Fire TV Ambient Experience adds a personal touch, turning your TV into a digital canvas for art and photos.

Connectivity is well-supported with 4 HDMI inputs, including HDMI eARC for enhanced audio setups, alongside Ethernet and Wi-Fi options. Audio is backed by Dolby Digital Plus, providing decent sound quality, although the 12 W output might not satisfy audiophiles seeking higher performance. The TV includes privacy features, such as a switch to disconnect microphones, catering to those concerned about privacy. However, it could be noted that at a 60 Hz refresh rate, this TV might not be ideal for high-speed gaming where higher refresh rates are preferred for smoother visuals.

While the TV is excellent for streaming popular services like Netflix and Prime Video, content availability can vary, requiring additional subscriptions. The Omni QLED's resolution at 4K UHD (3840 x 2160 pixels) is fantastic for sharp visuals, although those seeking cutting-edge gaming performance may find the refresh rate limiting. It's a solid choice for anyone looking for a smart TV with vibrant display quality and comprehensive smart features, particularly if you value hands-free voice controls integrated with Alexa.

The Amazon Fire TV 32-inch 2-Series is designed for users seeking a budget-friendly smart TV experience. With a 720p HD resolution, it's suitable for casual viewing, though it may not meet the expectations of those seeking full high definition or 4K clarity. The inclusion of HDR10 and HLG improves visual contrast, but given the 720p resolution, the impact may be limited compared to higher resolution TVs.

One of the standout features is the seamless integration with Alexa, allowing voice control for easy navigation and smart home management. This makes it a convenient choice for tech enthusiasts who value smart features. Access to popular streaming services like Netflix, Prime Video, and Disney+ through the Fire TV interface offers a wide range of content, including free options via apps like Pluto TV and Tubi.

The audio quality is enhanced with Dolby Digital Audio, delivering decent sound for most content. However, for audiophiles or those seeking a more immersive experience, connecting external audio equipment through the HDMI ARC or optical audio port might be necessary. Connectivity is straightforward with two standard HDMI inputs and one HDMI ARC, along with Wi-Fi and Ethernet options. The Bluetooth feature supports private listening, catering to diverse viewing preferences.

With a refresh rate of 60 Hz, it's adequate for standard TV viewing and casual gaming. However, dedicated gamers might need higher refresh rates for smoother action sequences. In essence, the Amazon Fire TV 32-inch 2-Series is best suited for those looking for an affordable, smart TV with essential features without the higher-end specifications. It's perfect for smaller spaces or secondary rooms where ultra-high resolution isn't the priority.

The TCL 32SF540K is a 32-inch smart TV with a Full HD (1080p) screen, delivering sharper and clearer images than basic HD TVs, making it a good choice for smaller living rooms or bedrooms. Its 60 Hz refresh rate is standard for everyday viewing but may not be ideal for fast-moving sports or gaming where smoother motion is preferred. The TV includes HDR support, which helps improve color and brightness for a more vibrant picture, though HDR performance on smaller, budget models like this can be modest. The built-in Fire OS 7 system offers a wide range of popular streaming apps like Netflix, Prime Video, and Disney+, providing plenty of entertainment options right out of the box. Voice control with Alexa adds convenience, allowing you to change channels or adjust volume without using the remote. Connectivity options like dual-band Wi-Fi, Bluetooth, Miracast, and AirPlay 2 make it easy to connect your phone or other devices for screen sharing.

Audio is enhanced with Dolby Audio and DTS Virtual X, so sound has some depth and surround effects, but the experience won’t match a dedicated sound system. The TV’s slim, metal bezel design looks modern and fits well in most spaces. This TCL model is ideal for users seeking a compact, affordable smart TV with solid picture quality and easy access to streaming, rather than top-tier performance in motion handling or premium sound.